A question we get asked quite a lot is how to market independent living accommodation and sheltered housing. So what is the best marketing strategy to adopt? Target market for independent living accommodation and sheltered housing You may think that your target audience for these properties is those over the age of 55. Whilst these are the people you are looking to attact to your independent living...
2014
by MovingSoon We've all heard about having eco friendly buildings, however the Waste House at the University of Brighton certainly gives us food for thought when it comes to building houses for the future. Should there be more eco friendly buildings like the Waste House in Brighton? Understanding what has been used in its construction and the fact that it is an EPC 'A' Rated low energy building I would say why not?...
Housing Associations need to implement process improvements to improve the customer experience if they are targeting more people who would normally rent from Private Landlords or Letting Agents. Process improvements that are needed to improve customer experience Are you trying to encourage more users into your Choice Based Lettings system? Or are you advertising some of your properties in a different...
Housing Associations should consider a regular refresh of their marketing strategies and plans. The landscape is constantly changing and so the marketing mix needs to reflect this. Housing Associations should have clear marketing strategies to reduce their voids It's not just a case of getting your property advert listed across many of the portals and expecting the inquiries to flood in. In some cases if...
Housing Associations should consider a regular refresh of their marketing strategies and plans. The landscape is constantly changing and so the marketing mix needs to reflect this. Housing Associations should have clear marketing strategies to reduce their voids It's not just a case of getting your property advert listed across many of the portals and expecting the inquiries to flood in. In some cases if...
It is important to put your customers first in housing association mergers. I came across a recent article in Place North West which talked about the merger of two Manchester-based housing associations. So why may housing association mergers be a good thing? There can be a wide variety of reasons as to why housing association mergers may be good for both the business and the customer. Pooling of resources...
